Roundhouse MediaSection
The latest on the martial arts school industry: trends, events, and what's shaping the business of the dojo.
Industry data shows the average school loses nearly half of new students within six months. A small group of owners is quietly beating that number with systems, not luck.
October 14, 2026 · 6 min read
More parents are asking ChatGPT and Google AI for 'the best karate school near me.' What that shift means for how schools get found.
September 18, 2026 · 5 min read
A year of reporting points to a handful of shared habits.
September 12, 2026 · 7 min read
Anti bullying and stranger awareness curriculum is driving youth enrollment.
August 19, 2026 · 7 min read
Search summaries are pulling from schools and industry sites with clear, useful content.
July 27, 2026 · 7 min read
A dedicated growth role is becoming common at schools above 200 students.
July 3, 2026 · 7 min read
Regular updates and local relevance are increasingly tied to visibility.
May 23, 2026 · 4 min read
Parents booked summer programs in March and April. Schools that opened early won.
April 29, 2026 · 4 min read
Retention numbers are improving for schools that invested in follow up and community.
April 5, 2026 · 4 min read
Adult fitness classes are bringing in members who might never try a belt program.
March 13, 2026 · 4 min read
Daytime classes for homeschool families are filling empty mid morning mat time.
February 17, 2026 · 4 min read
Proposed rules could affect background checks and coach certifications. What owners should watch.
January 24, 2026 · 4 min read
Good instructors have options. Owners are rethinking pay and career paths.
December 31, 2025 · 4 min read
We asked dozens of owners about their plans. Growth, staffing, and technology top the list.
December 8, 2025 · 4 min read
Gift cards and holiday packages are bringing in new students before January even starts.
November 14, 2025 · 4 min read
Seasonal open houses are one of the most reliable lead sources of the year.
October 21, 2025 · 4 min read
More adults over 35 are walking in for their first class. Schools are adjusting programs to keep them.
September 28, 2025 · 4 min read
Fall enrollment numbers came in ahead of last year for many owners. A look at what drove it.
September 4, 2025 · 4 min read
Owners are getting creative with layouts and schedules to make every square foot earn.
August 11, 2025 · 4 min read
A new survey of martial arts families shows what they actually value. Marketing should follow.
July 19, 2025 · 4 min read
Local and regional events are packed. Organizers credit social media and family friendly formats.
June 25, 2025 · 4 min read
More franchise brands are recruiting school owners. Independents say flexibility wins.
June 1, 2025 · 4 min read
Families are asking chatbots for recommendations. The schools showing up have a few things in common.
May 9, 2025 · 4 min read
Pickup vans, homework time, and a class before dinner. More schools are leaning into childcare demand.
April 15, 2025 · 4 min read
Carriers are rethinking risk for contact sports facilities. What owners can do to keep costs manageable.
March 22, 2025 · 4 min read
New participation data shows families moving toward individual activities with built in character lessons.
February 27, 2025 · 4 min read
Owners across the country raised monthly rates, and most families stayed. Here's what the numbers suggest.
February 3, 2025 · 4 min read